Blog & Newsletter

News and Resources for Nova Scotia's Tourism Industry

Stay up-to-date with the latest news, resources and growth opportunities for the tourism industry. Learn about Tourism Nova Scotia's partnership opportunities, programs, activities, inspiring success stories, and more.

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Photoshoot in front of a cabin in the winter at night

Wednesday, December 13, 2023

Best Wishes for 2024 from Tourism Nova Scotia

Thank you to all partners who chose to work with us this past year. Here’s a look back on what we accomplished together.

Two people in lawn chairs sitting outside at night under the moon

Friday, December 8, 2023

Rural Nova Scotia Tourism Innovation Pitch Winners

Congratulations to the winners of IGNITE Atlantic's Tourism Innovation Pitch competition.

Inside view of camping dome at Valley Sky Luxury Camping. A bed and yellow arm chair face a window looking out at the Annapolis Valley in winter.

Thursday, December 7, 2023

Make sure travellers have the latest information about your business and any exciting offers for 2024!

Update your 2024 NovaScotia.com and Digital Doers & Dreamers Guide listings.

Large conference room with several tourism booths

Wednesday, December 6, 2023

Apply to Participate in Canada’s Largest Travel Marketplace

Connect with national and international tour operators and travel agents who can help drive sales to your business at Rendez-vous Canada in May 2024. Apply to attend by December 28, 2023.

Wednesday, December 6, 2023

Webinar: Influencer Marketing on a Budget

Working with influencers can be expensive. In this three-part webinar, discover more organic ways of getting influencers to talk about your business or organization without spending loads of money.

Wednesday, December 6, 2023

User-Generated Content: Turning Customers into Advocates

What if you could get customers to create content for you? Discover how to inspire your customers to create user-generated content and what to do with it.

Two people walking in a park next to a lit Christmas tree at night

Monday, December 4, 2023

Compelling Tourism Communities Pre-Holiday and Winter Campaigns Launch

Tourism Nova Scotia has launched new winter ads to promote activities and events leading up to the holidays and throughout the winter on November 20.

Monday, November 27, 2023

NS Welcomes Back WestJet Connections with Europe

WestJet reconnects Halifax to key European destinations this summer.

January to August 2023 Tourism Performance Indicators

Monday, November 27, 2023

See Tourism Performance Statistics for August 2023

Both visitation and accommodation statistics are available for January – August 2023.

Tourism Nova Scotia

Tourism Nova Scotia works with communities and industry to attract visitors to the province and increase tourism revenues through experience and sector development, business coaching, marketing, and visitor servicing.

As a division of the Department of Communities, Culture, Tourism and Heritage, Tourism Nova Scotia is committed to advancing equity, diversity, inclusion and accessibility across Nova Scotia and we support partners who share in this commitment.

Tourism Nova Scotia is located in Mi'kma'ki, the ancestral territory of the Mi'kmaq. We are all Treaty people.