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RADIATE Tourism Program

RADIATE is a new program offered by Tourism Nova Scotia to help tourism businesses and organizations develop and market travel packages to sell to travellers in the Maritime Provinces in 2020-21.

The program offers two streams – one for tourism businesses and one for tourism organizations (regional destination marketing organizations, industry organizations, and business consortiums).

Participants in the program will be supported with market research insights about the Maritime Provinces, coaching on experience and package development, marketing assets including photos, and marketing activities such as digital marketing, sponsored content, and influencer content.

RADIATE Tourism Program 2020-21How to Apply:

Read the Program Guidelines>

The application period for the 2020-21 RADIATE Tourism Program is now closed. Please subscribe to the inTouch newsletter to receive information and updates about future programs and partnership opportunities.


Program Contacts:

If you have questions about this program or the application form, please contact either:

Heather Yule, Manager – Experience Development

Peter Johnson, Manager – Market Development